What is i.d.e.a.MSU?

i.d.e.a.MSU is a competition designed to provide Midwestern State University students with a business idea the opportunity to hone their idea, get valuable advice, and WIN SOME MONEY.  The contest operates in two steps.  During the first step teams' submit their four-page (maximum) business plan.  From those plans the judges pick six finalists, who then make an oral presentation to the judges on May 15th.  The judges pick the winners based on those presentations.



2014-2015 (academic year) undergraduate and graduate students from all colleges on campus are invited to submit business proposals and compete for prizes.  And the prizes are AWESOME:

  • 1st Place -- $2,000
  • 2nd Place -- $1,000
  • 3rd Place -- $500



Dr. Jeff Stambaugh, Director of Muniur Abdul Lalani Center for Entrepreneurship and Free Enterprise by (940) 397-4634 or jeff.stambaugh@mwsu.edu.


Important Dates:

Written business plan uploadedTuesday, May 5 @ 5pm
Finalists notification of selectionMonday, May 11th
Oral presentation PowerPoint due to Dr. Stambaugh by emailFriday, May 15th @ 12pm
Finalists' oral presentations to the judgesFriday, May 15th at 3:30pm


To see the full set of contest rules and to upload your entries, click on this link: https://app.pitchburner.com/s1/site//IdeaMSU2015



So, what would be a great business venture? Solve a problem involving a lot of “pain” (meaning people would pay a lot for your product) and/or a problem that affects a lot of people (meaning lots of people would buy your product). Solve the problem in a way that is superior to any existing solutions (your superiority may simply be that you product could be produced much cheaper than existing products). Finally, solve the problem in a way that would be hard for any current or potential competitors to copy.


i.d.e.a.MSU Judges

  • Merrill Caine - M Lynne Designs
  • Jeff Franklin - Wells Fargo
  • Brian Hooker - Comet Cleaners, Planet Fitness, Massage Envy and more
  • Shea Lalani - Lalani Lodging
  • Matt LeVasseur - Midwest Dental and Acadia Oil


 For more information, please speak with Dr. Jeff Stambaugh, 940-397-4634, jeff.stambaugh@mwsu.edu.

Jeff Franklin of Wells Fargo presents the 2013 First Place i.d.e.a.MSU prize to Cody Young, Management Major.

ideaMSU Winner